When it comes to sales, however, it seems CEO’s always feel they are experts at sales management and in most cases this is dangerous. It is always dangerous to not know what you don’t know. In this program, author and radio host Andy Paul discusses the four things every CEO should know about sales. The host is Jim Obermayer. Most CEO’s admit that they are competent in finance, lag in manufacturing, unknowing about engineering, unfamiliar with quality control, and innocent about marketing.
February 27, 2016