Content Timesaver through RSS Feeds

February 22, 2015
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The Geekspeak Guides, Susan Finch and Yvonne Heimann, are at it again giving you ideas of how to use your own site content, content from other sites and from venues such as Youtube, Pinterest and more to populate your site, your podcasting venues such as iTunes and Stitcher. These ideas will help create that fill in content for your social media posts to give you more time to REALLY engage with people in real conversations. This episode was recently featured on Blubrry as a valuable episode.

RSS (Rich Site Summary or Really Simple Syndication) is your simple pipeline of information. In a nutshell, it’s a properly formatted text file created dynamically by websites such as blogs and other content management systems. They don’t all create them, but most do. There are even tools you can use to create one on your own. THIS is the file you want so you can PUSH your content and reuse it, reshape it and share it better with MANY more venues including iTunes. You may use this superpower whether you are gathering content from your website, Pinterest, podcast or other online sites and services.

This video will give you several ideas and teach you how to find your RSS feed on your own site, and where you can use it.

Did you know that PINTEREST is actually a BLOG with CATEGORIES? That means that your entire Pinterest account and individual boards can all be treated as an RSS feed. 

Google offers a great FREE tool to generate a feed post, allow subscribers, manage subscribers and allow you to bring in content from other sites into your own, share your content with others with just a few lines of code and it is all DYNAMIC using RSS.

Having a feed address gives you something very specific to submit to Google on one specific topic. 

Podcasts use XML/RSS feeds, as well. It's a text file with useful fields for these various venues. For a podcast, it knows to look for the associated media file, episode art and excerpt. Depending on the podcasting service you use such as Blubrry, Podbean, Lipsyn, you'll be given different options before they send your fabulous content off to venues such as iTunes, Stitcher, SoundCloud and more.

This 20 minute show gives you some great ideas to use your content to generate more interest, more credibility, more leads and ultimately more sales. Trust us, we know this works.

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stitcher:  http://bit.ly/gsgstitcher
blubbrry: http://bit.ly/gsgblubrry

What happens to your podcast feed and what to do next.

May 12, 2014
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Are you considering starting a show on SLMALive? This video will give you an idea of how your feed can be used quite effectively. It will also give you tips on what you should do before your show and after your show.

This is geared toward those who start out with an audio file. We'll do another post to teach you how to extract audio from your video to repurpose it, as well.
If you have any questions, please contact us: [email protected]  We hope you find this 8 minute video helpful.
00:00:15 - What happens to your feed from your podcast site.
00:00:30 - Push to LinkedIn, Twitter, Facebook.
00:00:50 - How about recreating as content for YouTube.
00:01:15 - What you can do if you convert to a YouTube video - so many additional possibilities.
00:01:37 - What do do after you have your guest and topic to promote the show ahead of time.
00:02:00 - Create a blog post and consider an event on Google+
00:02:20 - Begin the chatter on all social media venues to build interest and support your guest.
00:02:45 - Time to get your guest involved - have them help you promote it as well. It's the least they can do since they'll benefit from the expo
00:03:20 - Consider a trailer or teaser for your upcoming show to build excitement, give you more content and more ways to drive people to the main podcast site.
00:04:00 - Give your guest the link to the teaser and embed code so they can use that, as well.
00:04:45 - What to do AFTER the show has been recorded.
00:05:00 - answer all questions and comments, thank your guests.
00:05:30 - Did you order a transcript? Time to use that and share it with your guests for a more detailed post.  This makes time stamping easier. Time stamping is HIGHLY encouraged, especially on YouTube.
00:06:21 - Create graphics from the quotable moments in the show - the AHA moments. Great for pinning and sharing on Google+ with great descriptions.
00:07:00 - Create a graphic to insert into the post itself - can be the same as the podcast graphic, but get something in there to be pinnable. Create a board on Pinterest for your shows and appearances.
00:07:42 - Don't forget to connect with everyone on LinkedIn and all venues to make it easier to cross visit publicly about the event and build your following.